FRIES WITH THE WORKS
Every Islander has heard of (and hopefully eaten) the signature PEI Potato dish ‘Fries With The Works’. However defining just what constituted the legendary dish, where it was served across the Island, and who actually created it was never defined. That’s what made this campaign so much fun (and tasty!). From market research to actually meeting the daughters of the person who created it, plus sampling a serving or three, we’re proud to have finally helped brand a true PEI-staple!